This　cover　letter　serves　as　a　sort　of　executive　summary　for　your　application.　It　is　also　the　written　equivalent　of　the　first　impression　which　you　make　when　meeting　someone　for　the　first　time.　As　such,　it　should　reflect　a　great　deal　of　time,　thought,　and　energy.　Ideally,　we　will　finish　reading　your　cover　letter　eagerly　anticipating　reading　the　rest　of　the　application.　The　cover　letter　should　conform　to　the　standards　of　business　correspondence　and　be　addressed　to　the　Admissions　Committee.　It　should　point　out　the　features　of　your　resume　that　you　believe　to　be　of　interest　to　the　Admissions　Committee,　both　in　your　education　and　in　your　work　history.　Further,　please　comment　on　your　career　goals　and　those　factors　which　influenced　you　to　pursue　an　MBA　education　at　Sloan.　Additionally,　discuss　which　management　track　appeals　to　you　and　how　it　fits　your　professional　aspirations.　We　are　also　interested　in　what　you　believe　you　can　contribute　to　the　Sloan　School　and　your　fellow　students,　and　we　encourage　you　to　describe　your　most　substantial　accomplishment.　
　　I　am　a　business　consultant　at　Corporate　Directions,　Inc.,　the　first　Japan-based　strategy　consulting　firm,　as　well　as　a　part-time　board　member　at　AYA　Network　Inc.,　a　venture　company　providing　outsourcing　services　in　the　telecommunications　industry.　My　long-term　goal　is　to　establish　a　venture　company　in　the　multimedia　field.　In　order　to　pursue　this　goal,　I　would　like　to　enroll　in　a　business　school　that　emphasizes　entrepreneurship　in　the　high-tech　industry.　My　career　goals　were　shaped　by　my　experience　at　the　Tokyo　Institute　of　Technology.　At　the　Institute,　I　developed　a　breakthrough　communications　protocol　for　information　
security.　I　consider　this　to　be　my　most　significant　personal　accomplishment.　My　research　paper　on　the　protocol　was　accepted　by　one　of　the　most　prestigious　international　conferences　on　cryptography　(ASIA　CRYPT).　I　presented　the　paper　for　hundreds　of　top　researchers　from　all　over　the　world.　I　was　the　only　master　course　student　speaker　among　many　professors　and　phDs.　

　　To　my　surprise,　after　the　conference,　I　felt　empty,　when　I　should　have　been　filled　with　happiness.　I　tried　hard　to　discover　the　source　of　my　displeasure.　Finally,　I　realized　that　my　project　would　have　little　meaning　to　me　until　it　was　actually　used　in　new　products　and　services　that　improve　daily　life.　I　concluded　that　I　would　never　be　happy　working　solely　for　money,　fame,　and　status,　and　that　I　wanted　a　future　career　in　which　I　could　directly　help　people.　My　experience　creating　the　protocol　did　not　only　influence　my　career　goals,　but　it　also　increased　my　self-confidence.　Before　I　began　working　on　the　protocol,　I　did　not　expect　that　I　would　be　able　to　concentrate　for　so　long　on　one　project.　I　always　thought　I　would　easily　give　up　when　faced　with　a　difficult　situation.　However,　in　order　to　produce　a　successful　protocol,　I　had　to　learn　many　new　mathematical　and　scientific　concepts.　Although　I　sometimes　felt　frustrated　with　my　abilities,　especially　when　I　read　research　papers　written　by　exceptional　scientists,　I　did　not　give　up.　I　forced　myself　to　continue　trying　by　continually　thinking　of　my　goals.　My　success　in　the　project　gave　me　confidence　in　my　ability　to　work　hard　and　excel　at　challenging　tasks.　I　learned　that　accomplishment　comes　from　believing　in　oneself,　having　a　clear　view　of　a　goal,　and　pursuing　that　goal　aggressively.　Whenever　I　face　a　difficult　situation,　I　think　about　my　success　at　the　Institute　and　gain　confidence.　


　　Another　experience　that　has　shaped　my　desire　to　go　to　business　school　is　the　time　I　have　spent　consulting.　From　hundreds　of　university　students　I　was　selected　to　intern　at　several　different　consulting　firms:　McKinsey　&　Company,　Boston　Consulting　Group　and　CDI.　I　immediately　found　consulting　to　be　rewarding.　The　strategy-implementation　projects　of　the　firms　enabled　the　consultants　to　clearly　perceive　their　influence　on　their　clients'　lives　and　to　share　their　pleasure　in　their　work's　results　with　their　co-workers.　I　was　greatly　impressed　by　CDI's　philosophy　that　"a　consultant　must　become　an　agent　of　real　change　who　brings　actual　innovation　to　the　client's　organization　and　our　lives."　Its　strong　entrepreneurial　atmosphere　and　its　close-knit　culture　as　an　independent　Japan-based　consulting　firm　attracted　me　as　well.　I　decided　to　become　a　business　consultant　at　CDI　after　my　graduate　study.　As　a　project　leader　at　CDI,　I　had　the　opportunity　to　manage　many　business　start-up　projects,　mainly　in　the　communication　and　electronics　industry.　These　projects　satisfied　my　inquiring　mind　and　my　wish　to　make　new　products　and　services.　Direct　and　quick　feedback　from　customers　enabled　me　to　vividly　perceive　my　own　contribution.　My　greatest　accomplishment　at　CDI　was　a　market　entry　project　for　a　cellular　phone　operator　in　the　Tohoku　region　of　Japan.　I　successfully　built　a　market　entry　scenario,　delineated　plans　of　action,　facilitated　discussion　with　team　members,　and　administered　the　various　parts　of　the　project.　As　a　result　of　my　efforts,　the　phone　operator　company　was　able　to　increase　its　market　share.　It　currently　has　a　lower　termination　ratio　than　any　sister　company.　The　clients　greatly　appreciated　my　work.　After　the　project,　the　company's　director　offered　me　another　six-month　consulting　project.　Such　an　offer　was　extremely　unusual,　because　normally　the　clients　deal　only　with　vice-presidents　of　CDI.　The　director　told　me　that　he　valued　my　professionalism　and　persistence　over　the　senior　consultants'　experience.　At　that　moment,　my　mission　in　this　profession　was　clear:　I　wanted　to　be　a　business　start-up　consultant.　I　continued　consulting　at　CDI　for　the　next　five　years.

　　However,　I　eventually　began　to　suspect　that　consulting　was　not　for　me.　I　often　felt　frustrated　because　I　was　only　involved　in　a　small　part　of　managing　businesses.　My　influence　over　client　companies　was　limited　to　my　consulting　role　during　the　contract　period.　I　started　to　consider　other　occupations　in　which　I　could　exert　greater　influence　on　improving　people's　lives.　I　concluded　that　entrepreneurship,　although　it　had　high　risks,　best　suited　my　career　goals.　I　decided　to　establish　my　own　venture　company.　My　short-term　goal　is　to　build　a　multimedia　"edutainment"　venture　company.　My　company　would　be　based　on　the　idea　that　children　should　enjoy　learning.　I　think　the　current　education　system　is　boring.　There　is　therefore　a　great　need　for　an　"edutainment"　company.　Since　education　and　entertainment　are　both　areas　where　people　spend　a　lot　of　time　and　money,　I　think　this　business　would　create　a　large　market　in　a　few　years.　In　addition,　progress　in　communication　and　electronics　technology　would　make　it　possible　to　soon　produce　truly　valuable　multimedia　"edutainment"　product　or　services.　Moreover,　the　key　factor　in　this　type　of　business　is　not　company　scale

Tag 【责任编辑:shihui】